WHY YOU MUST EMBRACE THIS NEW TECHNOLOGY
Traditional marketing can be expensive. Customer support operations can be costly. Little wonder that organisations like yours are always on the lookout for new technology, to help safeguard that bottom line.
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Just think about it. How much does it cost to employ someone to answer emails or respond to text messages whenever an existing client has an issue? When a staff member spends a minute or two trying to steer a prospect further into your funnel, you’ll need to add taxes and overhead to the actual cost.
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No wonder your marketing and customer support budgets are so inflated.
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But it doesn’t have to be like that.
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Welcome to the world of the chatbot.
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While this technology is not new, it has now become so sophisticated that you can – and should – be using chatbot technology for most or all of your commercial interactions online.
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Chatbots can operate 24 hours a day. They never need to take a sick day. They never need a coffee break. Instead, they will lead your prospect intelligently through their initial interaction with your company, and continue to steer them in the right direction. They can help to convert a stone-cold prospect into a warmer lead or deal with a simple problem without any further interaction on your part.
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And People Love This Technology
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If you embrace the chatbot revolution and make sure that your copywriting is first class, you can expect very high levels of conversion. Some experts predict that your conversion rate could be as high as 65% or more and that people are far more likely to open marketing messages sent through this medium, versus traditional email.
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Little wonder that some of the world’s biggest companies like Samsung, Amazon and Google are investing billions of dollars here, to perfect the technology and make sure that it is even more valuable to you.
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Conversational Commerce
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You’ll want to adopt this technology as soon as possible so that your company can talk conversationally through a messaging or text app. This will allow you to guide people through their questions without any long-winded phone conversation or email exchange.
Companies like yours are using this technology to sell products or services as well or to significantly reduce the costs associated with landing a sale.
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So, where do you start?
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We can help.
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Discovery
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We will sit down with you and learn about your business, from A to Z.
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We want to:
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know all about your products or services,
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learn what makes your company tick,
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find out what makes your organisation different,
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know why people want to buy from you, specifically.
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We will:
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learn about your custom avatar,
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visualise your customer journey as they move from raw prospect to an avid fan,
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understand the problems they may find along the way.
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What questions do they typically ask? Are there any upsells or other opportunities?
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Design
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Once we have a very clear picture, we will then be able to design your system.
We will ensure that we use the correct language to reflect your company’s style and approach.
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We will use sophisticated direct response copywriting to engage the prospect or customer, so that they take the action that you want them to.
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Implementation
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We can then set up the technology, the hosting, and work with you to roll this system out across your organisation. We’ll then make sure that it is always online, reliable and ready for the very next lead.
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It’s Time
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Organisations like yours are racing to introduce this type of technology. Reach out to us below so that you can take full advantage today.